Indian enterprise AI startup Brahma AI, which specializes in artificial intelligence-generated audiovisual content for enterprises, announced on Wednesday that it has raised $150 million from Indian private equity firm Multiples Alternate Asset Management at a $2 billion valuation [1]. Brahma AI is part of UK-based DNEG, the global visual effects company known for its work on blockbuster films such as the Dune series and 'The Odyssey,' and is owned by Indian media and entertainment firm Prime Focus through DNEG [1].
In addition to the $150 million raised, Brahma AI reported receiving further investor interest totaling $100 million and is considering upsizing the funding round to accommodate some or all of this demand [1]. Following the fundraise, Prime Focus will retain a 66% stake in Brahma AI through DNEG [1]. The company’s global anchor customers include Warner Bros., the NBA, and Mayo Clinic, reflecting its focus on four key verticals: media and entertainment, sports, healthcare, and advertising [1].
Brahma AI’s founder and CEO, Prabhu Narasimhan, stated that the company aims to build an AI-native technology platform enabling leading enterprises to manage, understand, create, and transform their audiovisual assets [1]. He also revealed that Brahma AI is close to launching interactive digital humans, which can replicate the precise likeness and persona of real individuals for authentic digital interactions, and emphasized that the company’s technology stack will be model-agnostic [1].
The company’s growth strategy includes leveraging technology and capabilities from DNEG, Metaphysic (a UK-based generative AI media company acquired by Brahma in February last year), and Prime Focus to build its platform for large enterprises [1]. Renuka Ramnath, founder and CEO of Multiples Alternate Asset Management, highlighted Brahma AI’s unique heritage of Hollywood-grade technology and enterprise innovation [1].
CONCLUSION
Brahma AI’s $150 million fundraise at a $2 billion valuation signals strong investor confidence and positions the company for further expansion, especially with additional investor interest of $100 million. With a focus on high-profile enterprise clients and plans to launch advanced AI-driven products, Brahma AI is poised to make a significant impact across multiple industries.